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Any consumer brand working with live music tours or festivals, or partnering directly with artists of all genres for their live performance.
Entry submissions must address the following criteria:
Details of the partnership brief and objectives (max length 200 words)
Outline the rationale behind the campaign and the strategy for its implementation (max 300 words)
Detail how the objectives were met, and the involvement of any key agencies or third parties (max 300 words)
Outline the campaign results and ROI on the activity (max 200 words)
